How I made $50k in three weeks using ChatGPT (With one weeks’ preparation!) (PART ONE)

The launch of my ChatGPT book was the fastest money I’ve ever made. It’s also the least stressful and took the least effort, thanks to ChatGPT. Here’s how I did it. Subscribe for more posts like this!

WHAT YOU’LL LEARN IN THIS ARTICLE:

• How ChatGPT planned & executed my book & launch

• Every content type used in my launch (and why)

• How I used my organic audience for initial sales to drive tens of thousands of dollars in ad-sales

• How I added new products suggested by ChatGPT post-launch to create thousands in additional revenue

• How you can do the same (without having to be a “ChatGPT expert”)

Let’s get it!

NOTE: I was gonna sell this as an ebook, so it’s a big article :)

If you want the whole thing as a free eBook, subscribe to this Substack and it’ll be sent to you, along with part two (will be completed in next 48 hours):

Ok anyway let’s get down to it!

A few days before Christmas, I decided to launch a new blog (a “Substack”).

Even though I launched at the literal worst time of year (over Christmas lmao!) it went on to make $6,000 and get 1,000+ email subscribers in it’s first month (read how I did THAT here):

So one month in to my Substack, I was thinking about how to get more paid subscribers.

I’d been following ChatGPT for a while, and was starting to see it’s potential.

So I decided to write a book on ChatGPT, which would be a “lead magnet” to encourage people to subscribe to my paid Substack.

I added the “new book coming soon” to the bottom of my Substack, and started to use ChatGPT more and more while I prepared to release it.

Soon enough, I realised, as so many of you have “OMFG CHATGPT IS AMAZING!” and realised I needed to make this a proper launch with a funnel etc.

Launches are painful.

You have to create an enormous amount of content to activate your audience before you drop the thing you’re dropping.

You need to have the correct “hook”

If you don’t have big adbudget on day one, you can’t get the “thing” you’re launching wrong, OR the hook/title of the “thing”, OR the creative/copy for the ads, OR the audience it’s aimed at.

I’ve never really ran ads to my audience, so we didn’t have a warm/existing audience to do that from.

What that means is we would have to “tickle the pixel” in order to succeed.

Here’s a quick lesson in Facebook ads:

1. If you have no warm audience (people who know/like/trust you/your page, have engaged recently, etc) Facebook ads can be expensive as it has to show your ads to lots of different people to find the ones who want to buy your product. Occasionally you nail the perfect product to the perfect audience right away, but normally takes time, which takes money

SO

How do some companies get great performing ads “On day one” like all those showoff posts you see in Facebook groups (or in Facebook ads themselves ha!)

Simple

You need to get 50-100 conversions (Someone buying something) on your landing page/funnel within a 7-day period, to “tickle the pixel”

Then it’s not “uhhh we think entrepreneurs aged, like, 18-35, might like this? They also uhhh like tech, and uhh clickfunnels? Put that in ads manager that should work” 

With a seasoned pixel, Facebook knows THE PEOPLE WHO WILL BUY

So

This is the reason you need an organic audience BEFORE you go to ads, even if you’re great at ads.

It seasons the pixel.

So we knew we had to get a lot of sales FAST if we were going to scale this thing.

So how did ChatGPT help us achieve this within 24 hours?

Yes, ChatGPT has entered the chat :)

The time between me (and my business partner who made the funnel) deciding to “go hard” on this and the book being out was SEVEN days.

I was complaining “do you know how much work I have to do for a launch”

My business partner replied: “Not this time. The book is about ChatGPT. If it’s as good as you say it is, it can do the entire launch for you”

(I know it might be surprising for you to read this as I’m (now) such a big ChatGPT cheerleader, but everyone starts in that “ChatGPT isn’t THAT good” mindset until they REALLY start using it

(p.s. If you want all my advanced guides to making money and working faster/easier with ChatGPT, start a free trial to my paid Substack to get instant access to my main books and video walkthroughs that my students have had big successes with

(sign up here)

So, here’s the mega-prompt I used which helped ChatGPT plan my entire launch:

From here on in there are many back-and-forth messages between me and ChatGPT to refine the launch, but in the interests of keeping this post below 100,000 words, here’s a bullet-point list

I’m not going to include every prompt I created after that as this Substack post will be 2 miles long ;) but here’s everything ChatGPT did to help me prepare for the launch of my book (and I’ll get into what that meant for my successful execution after, in part one and two of this article):

1)

What social media posts should I create to get people excited that my book is launching

2)

Which substack posts should I create pre-launch, on the day of launch, and post-launch to continue sales coming in

3)

What should be in the book itself

(Note: A strange criticism that came up a lot in Facebook comments was that ChatGPT itself had written my book. Firstly, if the content was good (which it was, do you really care?) and secondly, I didn’t. ChatGPT helped me find the job titles and ideas (and some prompts) and I filled in more of the “How people can use this thing to make money” part, based on my 10+ years of experience in business.

As a side point, I’d say that’s a key reason my book (and my brand focus on ChatGPT) has been so successful: Anyone can use ChatGPT, but “there is no worse way to be unproductive than to work on things which don’t need to be worked on at all”

Having a mentor who has done it before helps focus you in on the things which move the needle.

For many of you reading this, that is me, and I love you for that!

Ok back to how the magic machine helped me:

4)

Create entire landing page copy for me

5)

Create copy for “honeypot” Facebook ad

6)

Create copy for alternative ads

7)

Brainstorm ideas for ads, come up with titles for ads where needed

8)

Come up with additional product ideas in funnel

9)

Give feedback on all of the above as I take ChatGPT’s ideas

So here’s a quick-fire summary of how I went from “Have an idea, gonna get ChatGPT to help me” to $50,000+ made within 30 days.

P.S. If you’re an “advanced” marketer, you may find some of these ideas “basic.”

Two things:

1. Most people don’t know the things you do, so they are useful to them, and

2. See below…you KNOW you’re meant to do the things, but are you ACTUALLY doing them? ChatGPT got me organised and had constant reminders of best practices which are best practices for a reason:

Part 1 Pre-launch preparation:

ChatGPT gave me ideas like this, that I replied to to go into more detail, then added my own touches to execute:

From there, I went more detailed on the 1-3 tactics and ongoing (I won’t keep reposting my ChatGPT screenshots here as it’ll slow down the flow of the article but you get the idea, it gave the overarching strategy for me to follow)

So, in the pre-launch, I followed the above, and made them relevant to a one-week launch.

So here are the 10 types of posts I used in the pre-launch.

These do not include the “value” posts that ChatGPT helped me write.

These are the, mainly visual/short form “bullets” being posted that are easy to digest, pre-launch, to “indoctrinate” your followers into why what you’re launching is important.

Post type 1:

Posts that explain what the “thing” you’re selling is (you can’t be too simple, believe me) and why they should care:

Post type 2: Once they know what “it” is, show them the potential of what can be done (how it could change their industry/life)

2. This can be predictions.

Post type 3: Then you can get granular and include specific examples of how to use the “thing”, and tie that to how it could change the lives of your target audience.

3. As ever, Twitter was my first port of call to find these.
   
   Everything in this section was dripped out in the pre-launch and launch week. Drip by drip, people saw the benefits of the “thing” I was selling a guide to, in this case ChatGPT.

   Post type 4: Include examples of wins with specific dollar or time amounts to make it all feel more real (people generally want to save time, and make or save money, so aim for posts that show that)

(Virtual influencers like this one, created with A.I., can pass $10k in revenue within one month, I think the attached tweet said that for this one too but I can’t find the screenshot attached to this pic sorry lol)

Post Type 5: Related businesses (in this case, app development, prove there’s far-reaching demand for the “thing” you’re launching….

The below ChatGPT app has over 200,000 downloads on the chrome store!

Post type 6:

You’ve seen the “serious” uses of ChatGPT in the examples above, some fun uses were good for engagement too, like these screenshots of ChatGPT answering, and adapted memes.

Never be scared to be fun/use humor as it’s not “business-y”.

People may come to your page through a fun post/meme that got a lot of engagament, but stay for the business content…I’ve been using this trick my entire career!

Examples:"

Post type 7: Posts that overcome common objections, for example:

1) Main objection “ChatGPT is no good…I found this screenshot and reposted:

2. Another example, “ChatGPT copy is not worth paying for/not as good as copywriters”

   Below are screenshots from a post I created.
   I had been hit many times with these ads. I pointed out the basic errors these ads made, and that ChatGPT would have caught them.

Post type 8: Twitter threads are a great source for in-depth, technical, case studies, for your more advanced/serious readers.

Post type 9: Value posts.

These are text posts, sometimes longform, that detail exactly what people will get when they buy your forthcoming product.

ChatGPT helped me find the angles that converted best.

Post type 10: Revealing the name/book cover/contents (What you’re launching)

Pre-launch almost over, don’t forget a post to reveal the name of the “thing” you’re launching, a picture of it (even a 3d mockup like below if it’s an ebook!) and a list of contents. Makes it all seem more “real”

so what did all that Chat-GPT inspired posting add up to?

Hundreds of thousands of free impressions, but more importantly: Primed my organic audience to know what' I’m launching, understand it, be excited about it.

The average impressions on most posts on my organic Facebook and Facebook group were around 1,000 per post. So at 10+ posts per day, you can see how that added up to a hungry audience come launch day.

(Below analytics from my Facebook professional dashboard- Top 2 picture bosts, bottom 2 text posts)

So my audience was READY ready for my book to drop thanks to the ChatGPT ideas I executed in social media posts.

As for Substack?

We used the ChatGPT idea of teasing examples from this book during the launch, and after it.

Had my virtual assistants pull out the best bits and I reposted them

That worked a treat :)

But what about everything else?

How did ChatGPT help there?

Let’s start with the funnel itself…ChatGPT had this for us to follow:

ChatGPT wrote the copy for the funnel landing page.

And it did very well :)

More on that in PART TWO OF MY GUIDE!

Meanwhile…

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That was a wild ride! ChatGPT is ready to make you the next viral success. Signup to get every ChatGPT cheatsheet I’ve made if you’re serious about having a successful book or product launch!!!